Top 5 Communication Apps on Android in Oman Q4 2022

In the fourth quarter of 2022, the top five communication apps on the Android platform in Oman were WhatsApp Business, Snapchat, Messenger, WhatsApp Messenger, and imo HD - Video Calls and Chats. These apps showcased a variety of trends in terms of weekly downloads and active users, offering insights into their performance within the region.

WhatsApp Business saw a fluctuating trend in weekly downloads, starting at approximately 7.7K in late September and dipping to around 3.5K by early December. However, it witnessed a significant spike to 11K downloads in the final week of December. Active users for the app remained relatively stable throughout the quarter, hovering around 420K, peaking at 438K in early December, before slightly declining to 407K by the end of the quarter.

Snapchat experienced a steady decline in weekly downloads from 8K in late September to about 3.5K in early December. Interestingly, there was a notable surge to 12.4K downloads in the last week of December. The app's weekly revenue showed a gradual decline from $493 in late September to $209 by the end of December. Active users saw a significant increase from approximately 483K in September to over 641K by the end of the quarter.

Messenger had a consistent download trend, starting with around 6.7K weekly downloads in late September and maintaining similar figures throughout the quarter, ending with 7.2K in the last week of December. Active users remained steady, starting at 396K in September and slightly increasing to 416K by the end of December.

WhatsApp Messenger maintained a stable download rate, beginning at approximately 7.2K in late September and seeing a peak of 11.5K in the final week of December. Active users for the app remained robust, consistently around 2.3M throughout the quarter.

imo HD - Video Calls and Chats had a mixed performance in terms of weekly downloads, starting at around 6.1K in late September and decreasing to roughly 3.2K by early December. However, it experienced a surge to 8K downloads in the last week of December. The app's weekly revenue fluctuated slightly, peaking at $1.2K in late September and ending at $993 in December. Active users showed a significant upward trend, increasing from approximately 123K in late September to nearly 164K by the end of December.

These insights, derived from Sensor Tower data, highlight the dynamic nature of communication app usage in Oman. For more detailed analytics and insights on app performance, visit Sensor Tower.